Brosh returns to Salón Look

It seems like only yesterday! Two years ago, in 2019, Brosh landed in Europe, and we did it in the best way. In the best possible setting, Salón Look Madrid, our brand of pomades and gels, made in Japan arrived to show the European market a unique range of products for barbers. The reception could not have been better, the vintage style, so characteristic of Brosh, together with the virtues of the product, arrived to the European barbershops to stay. Today, we are pleased to announce that places like Chan Martinez Barbershop, or Guillotine Barbershop, have our pomades on their shelves on a regular basis.

However, the road to get here has been hard, and very much marked by the COVID-19 pandemic. From the initial joy and festivities, we have moved on to a scenario of confinement, fear and closed barbershops. We talked at length about the measures barbers have had to take to adapt to the new times. The comb and scissors gave way to the mask and social distance. However, at Brosh, we didn't let our spirits wane, and we have continued to expand our product range.

From the initial pomades, original, odourless and matte effect, the styling gel and the styling spray, we moved on to the extra strong hold hairspray, the fiber pomade, with its soft finish, the "mini" versions, perfect as soon as you could travel, and the new additions: the PABST pomade and the beard balm. After this road, not without obstacles, comes the reward, Salon Look 2021!

As soon as the news became official, we could only feel the same excitement as on the first day. The scene of our arrival in Europe, the proof that this situation is coming to an end, all in one and the same event. This year, although we will not be able to enjoy typical Salón Look areas such as the barber stage, we will once again be able to show our unique products to barbers from all corners of Europe.

On 22, 23 and 24 October, at the El Mirall Distribuciones stand, 12E26, Brosh returns to Salón Look. Do you want to see our products? Click here!